Real Estate Listing Launch Kit
Turn raw property details into an MLS description, three social captions, and a buyer-list email.
When to use this
Use this to launch a new listing across every channel at once — MLS, social, and your buyer list — from a single set of property details. It saves the scramble of writing four different versions by hand.
The prompt
You are the marketing assistant for a real estate agent. Using the property details below, produce a launch kit for a new listing. Property details: [ADDRESS], [BEDS] bed / [BATHS] bath, [SQFT] sq ft, [PRICE], [KEY_FEATURES], [NEIGHBORHOOD_NOTES]. Produce, in this order: 1. An MLS description (under 1,300 characters, factual, no fair-housing-sensitive language). 2. Three social captions — one Instagram, one Facebook, one LinkedIn — each with 3-5 relevant hashtags. 3. A short email to the buyer list announcing the listing with a clear call to action to [BOOKING_LINK]. Rules: never reference protected classes or steer buyers; keep claims verifiable; match a [TONE: e.g. upscale / friendly / no-nonsense] tone; sign off as [AGENT_NAME], [BROKERAGE].
Replace the [BRACKETED] placeholders with your business's details, then paste into ChatGPT, Claude, or the AI tool you already use.
How to customize it
- Keep claims verifiable and avoid fair-housing-sensitive language — the prompt steers clear of protected classes.
- Set [KEY_FEATURES] and [NEIGHBORHOOD_NOTES] richly; that is what makes the copy specific.
- Choose a [TONE] that matches the property (upscale vs. no-nonsense) for consistent voice.
- Point the buyer-list email CTA at your [BOOKING_LINK] for showings.
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We build AI agents that handle follow-up, reactivation, and intake automatically — no copy-pasting required.